Article ID: CBB723366990

California’s Quandary: Saving Energy at the RAND Corporation (2023)

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Turnbull, Thomas (Author)


Environmental History
Volume: 28
Issue: 4
Pages: 738-765
Publication date: 2023
Language: English


In the 1970s, employees at the RAND Corporation turned their expertise in rational decision making toward the problem of energy demand. In surveying existing energy demand forecasts, primarily those carried out by electrical utility companies, RAND researchers found that contemporary approaches were self-serving, and that these simple extrapolative methods helped create growing demand for energy. In response, RAND developed an independent method which recast the determinants of energy demand in general systemic terms. They proposed that each consumer, appliance, and act of consumption could be reconceived of as parts of a vast and programmable energy-conserving computer. The RAND approach made systems analysis and cybernetics central to energy policy, but also helped establish a misleading certainty that economic growth could be significantly decoupled from increasing rates of in energy use.

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Authors & Contributors
Abella, Alex
Amadae, S. M.
Bouvier, Yves
Dayé, Christian
Ghamari-Tabrizi, Sharon
Hultman, Martin
Journals
Environmental History
Journal of Global History
Business History Review
Centaurus: International Magazine of the History of Mathematics, Science, and Technology
Environment and History
Historical Studies in the Natural Sciences
Publishers
Harvard University Press
Harcourt
MIT Press
Palgrave Macmillan
University of Chicago Press
Edward Elgar Publishing
Concepts
Energy policy
Energy consumption
Energy resources and technologies
Electric power industry
Cold War
Public policy
People
Kahn, Herman
Kerr, Roy Patrick
Time Periods
20th century, late
21st century
20th century
Places
United States
Brazil
Great Britain
Minnesota (U.S.)
Asia
Europe
Institutions
RAND Corporation
American Physical Society
Du Pont Company
European Community (EC)
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