Article ID: CBB001180853

The emergence of the memo as a managerial genre (1989)

unapi

Yates, JoAnne (Author)


Management Communication Quarterly
Volume: 2
Pages: 485--510
Publication date: 1989
Language: English


Description This article traces the historical evolution of the memorandum as a genre of written communication in American business during the late nineteenth and early twentieth centuries. It draws on published and unpublished materials from the period, including archival materials from E. I. du Pont de Nemours and Company and Scovill Manufacturing Company. The historical analysis shows that the memo developed from the letter, not for reasons related to rhetorical theory, but as a practical response to two sets of developments: (1) the emergence of new managerial theory and techniques, and (2) innovations in the technology of written communication. The study also reveals a significant lag between the actual emergence of the genre and its recognition in instructional materials in communication. (Abstract from: http://mcq.sagepub.com/content/2/4/485.short)


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Authors & Contributors
Yates, JoAnne
Orlikowski, Wanda J.
Bud-Frierman, Lisa
Haigh, Thomas David
Hoffarth, Matthew J.
Rihll, Tracey E.
Journals
Journal of the History of the Behavioral Sciences
The Journal of Business Communication
Zeitschrift für Unternehmensgeschichte
Acta Baltica historiae et philosophiae scientiarum
Business History Review
Information, Technology and People
Publishers
Cornell University
University of Pennsylvania
Routledge
Society for the History of Technology and the American Historical Association
Colorado State University
Concepts
Business and commerce
Communication
Management techniques
Office technology
Communications, digital
Labor and laborers
People
McClelland, David Clarence
Maslow, Abraham Harold
Time Periods
20th century
20th century, late
19th century
20th century, early
21st century
17th century
Places
United States
Germany
Japan
Estonia
Institutions
Du Pont Company
Western Electric
Siemag Feinmechanische Werke
Borgward-Gruppe
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