Alexanyan, Karina (Author)
Digital Icons: Studies in Russian, Eurasian and Central European New Media
Volume: 1, no. 2
Issue: 2
Pages: 1-12
Publication date: 2009
Description Abstract Towards that end, this paper examines public opinion, data mining, and marketing re- search by four international organizations: FOM (Public Opinion Foundation), Yandex, Universal McCann, and Comscore. These were selected for their authoritativeness, relevance, and timeliness. The Russian Public Opinion Foundation (FOM) has been conducting nationwide surveys in Russia since 1992, with a specific focus on internet penetration and use since 2001. The data in this paper is based on their most recent “Internet in Russia” Report, released in March 2009 (FOM 2009). (from the abstract) (from https://www.zotero.org/groups/nmc/items/itemKey/TXJTW7N7)
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