Does Google Have Gender? Technologies of Everyday Life in Affluent Industrial Societies (2010)
Herzig, Rebecca M. (Author)
Icon: Journal of the International Committee for the History of Technology
Volume: 16
Pages: 92-97
Using Google™ as an example, this essay considers how two shifts in common thinking about gender might deepen our understanding of technologies of everyday life: first, a shift from thinking about gender as something one 'has' to something one does; and second, from thinking about the gendered use or character of specific artifacts to the gendered infrastructures and networks enabling individual encounters with technology.
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