Aliverti, Massimo (Author)
The author intends to make a quick historical and anthropological excursus on the hygienic-aesthetic habits and practices implemented over the centuries by the various human civilizations. We will therefore outline the customs of some so-called “primitive” societies and then move on to illustrate the behavior of the more “evolved” societies with regard to body care and the concept of beauty, underlining the frequent correlation between health needs and aesthetic ideals. In essence, the report aims to highlight how the attention to cleanliness and hygiene of the body, as well as the pursuit of beauty, are culturally determined or at least socially conditioned.
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