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Article ID: CBB215654277

„The healthiest way of being ill“?: Die Krankheitsmetaphorik von Krebs- und Aids-Erkrankungen in dem Nachrichtenmagazin „Der Spiegel“ 1973–2013 (2020)

Baie, Mona (Author)

Medizinhistorisches Journal
Volume: 55
Issue: 4
Pages: 338-365

URI: http://www.jstor.org/stable/48602771

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Medicine Rhetorical analysis Metaphors; analogies Disease and diseases Scholarly journals 21st century 20th century, late Germany

Susan Sontags Essays Illness as Metaphor und AIDS and Its Metaphors bilden nach wie vor eine produktive Grundlage für wissenschaftliche Arbeiten an der Schnittstelle von Medizinhistorik, Sprach-und Kulturwissenschaft. Dieser Beitrag überträgt die zentralen inhaltlichen Beobachtungen beider Texte auf ein deutschsprachiges Medium, indem er ihr Vorkommen in dem Nachrichtenmagazin „Der Spiegel“ in dem Zeitraum von 1973 bis 2013 untersucht. Hierdurch werden Erkenntnisse über die öffentliche Darstellung und Krankheitsmetaphorik von Krebs und Aids in diesem Zeitraum gewonnen. Nach einer Einordnung der Ergebnisse in ihren historischen Kontext werden diese außerdem hinsichtlich ihrer Angemessenheit im Hinblick auf eine öffentlich-journalistische Verantwortung des Magazins diskutiert, wofür medienethische Konzepte sowie Impulse aus onkologischer Forschung als Grundlage dienen. Susan Sontag’s essays Illness as Metaphor and AIDS and Its Metaphors continue to provide a productive basis for scientific work at the interface of medical history, linguistics, and cultural studies. This article transfers the main contentual observations of the two texts to a German-language medium by examining their occurrence in the journal „Der Spiegel“ during the period from 1973 to 2013. Hence, insights into both public representation and illness metaphors of cancer and AIDS during this period are gained. The results are discussed in terms of their historical context as well as their appropriateness with regard to the public responsibility of „Der Spiegel“, using media ethics and impulses from oncological research as theoretical foundations.

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