Article ID: CBB036531769

‘Everybody Likes a Drink. Nobody Likes a Drunk’. Alcohol, Health Education and the Public in 1970s Britain (2016)


This article examines the development of alcohol health education in Britain during the 1970s, using this as a way to explore the nature of public health and the place of the public within it. Focusing on a set of local health education campaigns, an expert committee report on alcohol prevention and a public consultation exercise on alcohol, the article highlights the presence of three different ‘publics’. Health education campaigns tended to focus on the individual drinker, but the drinking habits of the whole population were also of concern. So too were the rights and responsibilities of citizen-consumers. These three publics—drinkers, the population and citizen-consumers—were often in conflict with one another, and though it was drinkers that became the object of alcohol policy, the needs of the population, and of citizen-consumers, could not be ignored.

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Authors & Contributors
MacPherson, Kerrie L
Perdiguero Gil, Enrique
Greenaway, J. R.
Neswald, Elizabeth
Bourmaud, Philippe
Bakker, Nelleke
Canadian Bulletin of Medical History/Bulletin Canadien d'Histoire de la Medecine
The Social History of Alcohol and Drugs
History of Education
Medical History
Public Understanding of Science
Seminari d'Estudis sobre la Ciència
Palgrave Macmillan
University of Michigan Press
University of Chicago Press
Harvard University
Cornell University Press
Public health
Prevention and control of disease
Public understanding of medicine
Medicine and society
Poe, Edgar Allan
Great Britain
19th century
20th century
20th century, early
20th century, late
21st century
Sociedad Española de Higiene
League of Nations
Rockefeller Foundation

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