Article ID: CBB001420017

Operant Psychology Makes a Splash---In Marine Mammal Training (1955--1965) (2014)

unapi

Despite the wide spread use of operant conditioning within marine animal training, relatively little is known about this unique application of behavioral technology. This article explores the expansion of operant psychology to commercial marine animal training from 1955 to 1965, specifically at marine parks such as Marine Studios Florida, Marineland of the Pacific, Sea Life Park, and SeaWorld. The contributions of Keller and Marian Breland and their business Animal Behavior Enterprises (ABE) as well as other early practitioners of behavioral technology are reviewed. We also describe how operant technology was introduced and formalized into procedures that have become the cornerstone of marine animal training and entertainment. The rapid growth of the marine park industry during this time was closely linked to the spread of behavioral technology. The expansion of operant training methods within marine animal training is a unique success story of behavioral technology.

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Citation URI
http://data.isiscb.org/isis/citation/CBB001420017/

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Authors & Contributors
Vicedo, Marga
Munz, Tania
Wilson, David A. H.
Dewsbury, Donald A.
Schulkin, Jay
Crist, Eileen
Journals
Journal of the History of the Behavioral Sciences
Journal of the History of Biology
Configurations: A Journal of Literature, Science, and Technology
Archives of Natural History
History of Science
Social Studies of Science
Publishers
Johns Hopkins University Press
University of Chicago Press
Princeton University
Concepts
Animal behavior
Animal psychology
Psychology
Human-animal relationships
Mothers and children
Comparative physiology
People
Lorenz, Konrad
Frisch, Karl von
Harlow, Harry Frederick
Lashley, Karl Spencer
Richter, Curt P.
Wenner, Adrian
Time Periods
20th century
19th century
20th century, late
Medieval
13th century
20th century, early
Places
United States
Great Britain
Europe
Germany
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