Article
ID: CBB001031229

Personal Communication Technologies as an Extension of the Self: A Cross-Cultural Comparison of People's Associations with Technology and Their Symbolic Proximity with Others (2008)

unapi
Computer science Cross-cultural comparison Computers and computing Technology and culture 21st century United States Singapore Germany

Increasingly, individuals use communication technologies such as e-mail, IMs, blogs, and cell phones to locate, learn about, and communicate with one another. Not much, however, is known about how individuals relate to various personal technologies, their preferences for each, or their extensional associations with them. Even less is known about the cultural differences in these preferences. The current study used the Galileo system of multidimensional scaling to systematically map the extensional associations with nine personal communication technologies across three cultures: U.S., Germany, and Singapore. Across the three cultures, the technologies closest to the self were similar, suggesting a universality of associations with certain technologies. In contrast, the technologies farther from the self were significantly different across cultures. Moreover, the magnitude of associations with each technology differed based on the extensional association or distance from the self. Also, and more importantly, the antecedents to these associations differed significantly across cultures, suggesting a stronger influence of cultural norms on personal-technology choice.

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Description A three-country comparison: United States, Singapore, and Germany.

Citation URI
https://data.isiscb.org/isis/citation/CBB001031229/

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Authors & Contributors
Watts, Duncan J.
Ann Hui Ching
Kita, Chigusa
García Quintela, Marco V.
Sun, Shirley Hsiao-Li
Mote, C. D.
Journals
IEEE Annals of the History of Computing
Journal of the American Society for Information Science and Technology
Mediterranean Archaeology and Archaeometry
Spontaneous Generations
Science as Culture
Science
Publishers
The MIT Press
MIT Press
Akademika Publishing
Princeton University
University of Michigan
Concepts
Computer science
Computers and computing
Technology and culture
Technology
Computer industry
Information technology
People
Turing, Alan Mathison
Aiken, Howard Hathaway
Zuse, Konrad
Von Neumann, John
Hoelzer, Helmut
Davis, Ruth M.
Time Periods
20th century, late
21st century
20th century, early
20th century
Places
United States
Germany
Singapore
France
Roman Empire
Zurich (Switzerland)
Institutions
Society for the History of Technology
Princeton University
International Business Machines Corporation
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